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Services - Account Management
Our National Account Management team has the marketing, sales
and trade expertise required to incorporate trade goals with
brand strategies. We develop sales and product
programmes that achieve the dual objectives of building
the product franchise and trade sales/profits.
Through our ongoing relationships with the various retail head
offices, we are well versed with the requirements placed
on suppliers. To this end we can supply assistance in many areas,
some of which are listed below:
- Preparation of trading terms
- Design and control of promotional programs
- New line submissions
- Product launches
- Negotiation of "Retailer Branded" product contracts
- Preparation of price and pack change submissions
- Sales analysis and business reviews
Our team know the people who make the decisions. Each has extensive,
multi-national training and expertise and are skilled in developing
strategies for effective promotions and evaluating results.
Working closely with ypur company's management team, we
can determine and implement strategies, utilising a vast merchandising resource to implement those decisions.
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